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Uber neighborhood pricing surge charges Marina most

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Screen capture of a "surge pricing" announcement from Uber to its drivers.

Uber charges the Marina and Pacific Heights districts up to three times as much for a ride as the rest of the city in its new “neighborhood surge” program, according to leaked emails and screen captures. 

The surges happen during rush hour, weekend night bar crawls, and also around concerts and other events that would draw riders to Uber’s app. Read more »


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